An increasingly complex digital world where privacy issues are getting short shrift, news of the launch of Sirin Ultra Secure phone might just be what we were waiting for….but wait…..here’s the catch…Priced at a whopping $20,000, the Sirin Ultra is not a phone that everybody can afford. As most might have surmised, the phone would combine the very best in technology and security to offer customers what would undoubtedly be a technological marvel in its own right.
The phone would be Android based and would boast of features and technology that we might get to see in only in the next two to three years. Put simply, the phone is going to be ahead of times. One can expect the Sirin Ultra Secure to come with the most advanced processor coupled with a powerful RAM and GPU. The security offered will be unrivalled in terms of its capability to keep everything hidden from the outside world. User privacy has been a much talked about issue in the backdrop of the FBI vs Apple spat. It was believed that FBI’s request to have the San Bernardo shooter’s iPhone unlocked would throw open the doors for government and third party agencies to monitor citizens and gain access to sensitive data. Apple was let off the hook following an Israeli company volunteering to have the iPhone unlocked without Apple’s involvement. Interestingly, Sirin happens to be a British-Israeli start-up.
It is no secret that User privacy is getting increasingly compromised; even top companies like Facebook and Google have admitted to the use of software that jeopardise our privacy. In such a situation what is the way out, especially if one can’t afford to compromise the security of data under any circumstances? Well….simple of course….you pay for it. $20,000 is the exact price you pay; what you get in return is a prodigal device that you would without doubt consider as your most treasured possessions to date.
Phone makers, Sirin Lab will open their first store in London’s Mayfair with their phones targeted at executives who strut across the globe with lots of data tucked away in their tiny hand-held devices-the kind of data one wouldn’t want that anyone else pry upon. All wannabe tax evaders, and who are looking to stash away details of money held in offshore accounts should also consider this a good buy, as the phone would be totally impervious to external threats from hackers and government agencies.The luxury phone market is valued at $1.1 billion which is a minuscule proportion of what the smartphone market is worth in total. Britain’s Vertu sells phones in the price range between $10,000 and $3,00,000. Apple’s iPhone 5 Black Diamond comes for a staggering $15.3 million. The luxury market in India is expected to grow 25% year on year, owing to rising dispensable income. Most of the luxury phones available are limited edition pieces that are valued for their uniqueness and exclusivity. Notable launches in India in the past include Motorola Aura that came with a circular display and 62 carat sapphire crystal priced at ₹1.1 lakh, Christian Dior Mobile combining advanced mobile telephony with classy looks priced at ₹2.5 lakh, Tag Heur Meridiist made of special metals priced at ₹3.5 lakh, Vertu Ascent Ti priced at 4.5 lakh, and last but not the least, Ulysee Nardin Chairman-the world’s first hybrid cell phone priced at a whopping ₹2 crore.